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Production/Portfolio

2. Idea Generation and Research

Research

Following a thorough research of many VR emerging technology examples, the choice was taken to create a work that could educate people about opportunities overseas for those who would like to travel, or it could broaden the world for those who have never travelled. As technology will provide various options for access to the novel experience, it will attract the curiosity of the audience.

Multi-platform experiences have been greatly facilitated with the advent of WebVR. It’s a method that allows all the content to be seen on many platforms and with compatible web browsers. Customers can experience virtual reality directly from their web browsers, eliminating the need for extra hardware or stand-alone software.

It is possible to create websites that function as interactive, three-dimensional virtual environments where users may explore and engage with digital material. Longer stays on-site and higher levels of user engagement could result from this heightened level of immersion.

Figure 1 : An excellent illustration would be the previously mentioned British Museum WebVR Artic Exhibition, which use interactive techniques to present the exhibits to the public (British Museum, 22 October 2020).

Idea Generation

Following extensive research and knowledge of Lithuania’s suitability for a perfect work and personal life, the goal was to create a Web VR experience that would be able to demonstrate the balance. Thus, one side of the space would display the advantages of a healthy lifestyle for individuals, such as cafes, the preserved nature found in cities, and annual events. The other side would be showcasing the increasingly popular remote working aspect, which includes virtual and customised working experiences in recent years.

Figure 2 : It was a privilege to travel to Lithuania during the production stage in order to obtain some visual elements. including a photo of table and chairs for an ideal apartment balcony. In addition, several pictures of trees are included for guidance.

Since some users may not have spent as much time outside due to personal issues, each side of the space will include an element that represents the relevant region in order to create a genuine setting. The walls will feature visual elements since WebVR enables the embedding of a wide variety of objects, including 2D, 3D, and animated elements.

Figure 3 : This reference image showcases Lithuania as a sustainable country, with its trees standing out against the typical city road’s buildings. Because the government is working to preserve these sites, sustainable living in harmony with the environment has already been included into the nation’s historical legacy.

References

British Museum, 22 October 2020. Arctic culture and climate [Online] (n.d.) Available at : https://www.britishmuseum.org/exhibitions/arctic-culture-and-climate/360-tour/ [Accessed in 10 November 2023]